Women and Enterprise Development (WED)- A Trainers/Promoters Programme December 9, 2019 to January 2020 at NIESBUD Noida
Women-led local economic development is key to achieving inclusive, equitable and sustainable economic development. However, the reality is that Societal attitudes and norms inhibit women from considering starting a business, while systemic barriers contribute to many women entrepreneurs staying confined to very small businesses often operating in the informal economy. This not only limits their ability to earn an income for themselves and their families but impedes them from realizing their full potential (ILO estimates unutilized productive potential of a women is as high as 50 per cent) to contribute to socio-economic development. Responding to this emerging concern NIESBUD with its vast experience in the field of successfully empowering people to become entrepreneurs designed this course on Women & Enterprise Development (WED) -trainers and promoters programme particularly for the developing countries.
The specific objectives of the programme was to help participants:
- Understand the process of women empowerment through enterprise development
- Develop effectiveness in dealing with gender issues and increasing gender sensitization.
- Develop skills in mobilizing and organizing women in recognition of women’s potential as agents for social change.
- Practice necessary skills of enterprise creation.
- Acquire ability and capabilities of deciding about new venture opportunities, planning organizing and successfully managing the small business/enterprise.
- Improving skills in business development services including credit support.
- Improving monitoring and evaluation skills as well as impact assessment.
- Improving their training skills
The methodology of the programme was participatory with case studies,group work,simulation games etc.
The course content was designed in a modular form to achieve these objectives. The sessions were on Understanding Entrepreneurship , its need and relevance for growth and development ,followed by sessions on empowering them through enhancing entrepreneurs behavioural competencies to hone their own drive to become entrepreneurs and to promote entrepreneurship back home,enterprise launching competencies, and enterprise management competencies .Thus they were exposed to the knowledge skill and attitudes required to form small business creation which included sessions on, The Types of business and self-employment opportunities available, Process of empowering women through groups & clusters ,self-help groups, Techniques of Environmental scanning; sensing business opportunities ,Project selection, Process of setting up and building and growing and expanding their enterprises.
The group also went for field studies to Agra, Jaipur and Moradabad to Study Small Enterprises of Different Types like shoe making, rug making, blue pottery, block printing, brassware and Study of Institutions Promoting Small Business like NSIC in okhla ,Arch school of designing in Jaipur.
A Balance of faculty -Inhouse and External faculty taught the participants our endeavor was to bring to the group practicing enterprise founders or managers of micro, small and large enterprise.
The group conducted practice sessions on facilitator skills, and made presentations on “Starts Ups -challenges and opportunities” around the globe.
Their back-home task plans reflected that the programme had the desired impact.